Going Viral, The Easy Way

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In the never-ending quest to figure out just how useless/boring/annoying a homemade video can be and still somehow "go viral" comes Viral Video Film School. Part of Current TV's InfoMania program, smart-ass host Brett Erlich provides informal (read: highly snarky, occasionally funny) "trend reports" covering the gamut of decidedly not-ready-for-prime-time video clips dumped online.

Topics range from the straight home video cheesiness of YouTube's Best Campfire Explosions and People Destroying Things to the sad and terrifying spectacle of YouTube's Worst Demo Reels. And while the mind reels just pondering the sheer number of hours this guy sinks into watching all these clips -- not to mention thinking up jokes about them -- the most terrifying part is that Erlich's wraps, more often than not, do seem to reveal trends in viral video.

So forget all that fancy-schmancy metrics research and the intentionally low-fi "viral video" you're company is producing: just shoot some grainy footage of tortoise sex or document your latest shopping binge on a webcam and voila! You've got viral video.

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This is classical in terms of seo. Naught looks to rag towards it compared to that.

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